Fashion & Clothing 👗👕
Clothing stores operate with seasonal collections: when new stock comes in, old items go on sale. Discounts during end-of-season sales can reach as high as 70%.
- Late December - January/February: winter sales. Stores clear out their winter stock.
- Late June - July/August: summer sales. Big discounts on summer collections.
- March/April & September/October: mid-season sales. Shorter promotions, great for basics and often including sportswear.
Electronics & Gadgets 📱💻
Electronics deals are often tied to product launches.
- Late January: big discount campaigns.
- Late August/early September: back-to-school deals on laptops and tablets for students.
- Spring: new TV models hit stores; previous models drop in price. New products are announced in January, and older stock is discounted between March and May.
- November: Black Friday and Cyber Monday, the biggest sale events.
Travel & Holidays ✈️🏔️
Travel prices follow supply and demand. School breaks are expensive, but just outside of them, you’ll find the best deals.
- January/February: early-bird discounts for summer holidays.
- May/June: last-minute summer deals.
- September/October: affordable city breaks and sun holidays. “Late summer” trips are often cheaper than peak-season ones.
- Winter sports are cheapest off-peak: before Christmas and especially in early January.
Home & Household 🏠🛋️
Home stores have fixed clearance periods, often in January and July, to make room for new stock.
- August - October: garden furniture and BBQs. End-of-season means the deepest discounts.
- January and the summer months: major home clearance sales. October is also National Living Month, with extra deals.
- November: appliances are often heavily discounted for Black Friday.
Holidays & Special Promotions 🎉
During holidays, retailers focus on gift promotions, often with targeted discounts.
- Valentine’s (Feb): perfumes and jewelry.
- Mother’s Day (May) & Father’s Day (June): beauty products, shavers, gadgets.
- December: toys peak around Sinterklaas/Christmas. Remaining stock is often cheapest in January (think board games).
Smart Shopping Tips
- Create a wish list and track current prices (to avoid fake discounts).
- Set price alerts using tools and apps.
- Set a budget. Decide in advance how much you’re willing to spend.
- Plan ahead and wait for the right month to buy.
Timing is your secret weapon
Knowing when things go on sale helps you save money consistently. Whether you’re a student looking for budget fashion, a family planning holidays, or a gadget fan eyeing Black Friday, timing is your secret weapon.

👉 With the Grassfeld app, you can link sales to savings goals. Create a separate goal in the app for your holiday or a new laptop, set a target amount and date, and track your progress. It’s how your personal “sales calendar” turns into a smart savings plan.













